Is a Crave Cookies franchisee permitted to have their own website?

According to the 2025 Crave Cookies Franchise Disclosure Document, franchisees are not permitted to have their own website. Crave Cookies will maintain a website for the brand, which will include the franchisee's business information and telephone number. This is a common practice among franchise systems to maintain brand consistency and control over the online presence.

This restriction means that franchisees must rely on the franchisor's website for online visibility and customer acquisition. While this ensures a uniform brand image, it also limits the franchisee's ability to customize their online marketing efforts or develop a unique online identity for their specific location. Franchisees should ensure that their business information is accurately displayed on the Crave Cookies website.

While franchisees cannot operate their own website, they can still engage in local advertising and marketing efforts, subject to the franchisor's approval. Any advertising or marketing material developed by the franchisee must be submitted to Crave Cookies for approval at least 14 days prior to use, and the franchisor reserves the right to use these materials for any purpose without payment to the franchisee. This highlights the importance of collaborating with Crave Cookies on marketing initiatives to ensure compliance with brand standards and maximize local impact.