Where is the franchise fee for the first unit counted in the Crave Cookies estimated initial investment?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
wledge of the industry.
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- This estimate assumes you sign a Multi-Unit Development Agreement for three to five franchises. The franchise fee for your first unit is counted in the "Estimated Initial Investment – Franchise Agreement" table. Your initial franchise fees are reduced to $26,000 for the second and each additional franchise. You will pay all franchise fees upon signing the MUDA.
Item 8 RESTRICTIONS ON SOURCES OF PRODUCTS AND SERVICES
Generally
We have the right to require you to purchase or lease all goods, services, supplies, fixtures, equipment, inventory, computer hardware and software, real estate, or comparable items related to establishing or operating your business (1) either from us or our designee, or from suppliers approved by us, or (2) according to our specifications.
Specific Obligations
The following are our current specific obligations for purchases and leases:
A. Real Estate. Your business location is subject to our approval and must meet our specifications.
Source: Item 7 — Estimated Initial Investment (FDD pages 15–17)
What This Means (2025 FDD)
According to Crave Cookies's 2025 Franchise Disclosure Document, the franchise fee for the first unit is included in the "Estimated Initial Investment – Franchise Agreement" table. This note is relevant for those signing a Multi-Unit Development Agreement (MUDA) for three to five franchises. The initial franchise fee for the second and subsequent franchises under the MUDA is reduced to $26,000. All franchise fees are payable upon signing the Multi-Unit Development Agreement.
The table outlining the estimated initial investment details the initial franchise fee, which ranges from $39,500 to $39,500. This fee is paid via check or wire transfer upon signing the franchise agreement directly to Crave Cookies Franchising, LLC. Other expenditures listed in the table include rent and lease security deposits, utility costs, leasehold improvements, market introduction programs, furniture, fixtures, equipment, computer systems, insurance, signage, inventory, new site beginning order, licenses and permits, professional fees, travel, lodging and meals for initial training, and additional funds for the first three months of operation.
Prospective franchisees should note that the initial franchise fee is non-refundable, as stated in the notes accompanying the table. The total estimated initial investment for a Crave Cookies franchise ranges from $327,985 to $704,800. This substantial investment underscores the importance of carefully reviewing all aspects of the Franchise Disclosure Document and conducting thorough due diligence before making a final decision.