What advice will Crave Cookies provide to franchisees regarding improving and developing their business?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
| If you request, we will provide advice to you (by telephone or electronic | |
|---|---|
| communication) regarding improving and developing your business, and resolving operating | |
| problems you encounter, to the extent we deem reasonable. If we provide in-person support in | |
| response to your request, we may charge a | We will use the Marketing Fund only fo |
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 22–29)
What This Means (2025 FDD)
According to Crave Cookies' 2025 Franchise Disclosure Document, franchisees can receive advice from the company regarding improving and developing their business. Specifically, Crave Cookies will provide advice via telephone or electronic communication to franchisees who request assistance with improving and developing their business, as well as resolving any operational problems they may encounter. However, the extent of this advice is determined to be reasonable by Crave Cookies.
For franchisees seeking more hands-on support, Crave Cookies may provide in-person support. However, this support is not free. Crave Cookies charges a fee of $600 per day for in-person assistance, in addition to covering any out-of-pocket expenses incurred by Crave Cookies employees, such as travel, lodging, and meals.
This arrangement allows franchisees to tap into the expertise of Crave Cookies for business development and problem-solving. However, franchisees should be aware of the potential costs associated with in-person support and factor this into their budget when seeking such assistance. The availability and extent of support are subject to Crave Cookies' discretion, so franchisees should maintain open communication with the franchisor to understand the level of support they can expect.