In 2024, how many Crave Cookies outlets were reacquired from franchisees in Utah?
Crave_Cookies Franchise · 2025 FDDAnswer from 2025 FDD Document
| State | Year | Outlets at the Start of the Year | Outlets Opened | Outlets Reacquired from Franchisee | Outlets Closed | Outlets Sold to Franchisee | Outlets at End of the Year |
|---|---|---|---|---|---|---|---|
| Utah | 2021 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2022 | 1 | 0 | 0 | 0 | 0 | 1 | |
| 2023 | 1 | 0 | 0 | 0 | 0 | 1 | |
| 2024 | 1 | 0 | 1 | 0 | 0 | 2 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 41–47)
What This Means (2025 FDD)
According to Crave Cookies' 2025 Franchise Disclosure Document, one outlet in Utah was reacquired from a franchisee in 2024. The table provided in Item 20 outlines the changes in outlet numbers over the past few years. This indicates that Crave Cookies took over operations of a previously franchised location during that year.
For a potential franchisee, this information is relevant for a few reasons. First, it shows that Crave Cookies does, on occasion, reacquire franchises. This could be due to various factors, such as the franchisee's underperformance, a change in the franchisee's personal circumstances, or a strategic decision by Crave Cookies. It's important to understand the reasons behind re acquisitions, as they could point to potential challenges or opportunities within the franchise system.
Second, the fact that Crave Cookies reacquired an outlet rather than simply closing it suggests that the location itself may still be viable. This could be a positive sign for the overall strength of the Crave Cookies brand and its business model. A prospective franchisee might want to inquire about the performance history of reacquired stores and the criteria Crave Cookies uses to decide whether to reacquire a franchise or allow it to close. Understanding these factors can help a franchisee assess the risks and rewards of investing in a Crave Cookies franchise.