Upon termination of the Crave Franchise Agreement, what must the franchisee do regarding their Electronic Advertising?
Crave Franchise · 2025 FDDAnswer from 2025 FDD Document
- 2.3.1 direct all internet service providers, domain name registries, internet search engines, social media and software companies, and other listing agencies (collectively, the "Internet Companies") with which Franchisee has Electronic Advertising and Telephone Listings: (i) to transfer all of Franchisee's interest in such Electronic Advertising and Telephone Listings to Franchisor; and (ii) to execute such documents and take such actions as may be necessary to effectuate such transfer.
In the event Franchisor does not desire to accept any or all such Electronic Advertising and Telephone Listings, Franchisee will immediately direct the Internet Companies to terminate such Electronic Advertising and Telephone Listings or will take such other actions with respect to the Electronic Advertising and Telephone Listings as Franchisor directs; and
- 2.3.2 direct all telephone companies, telephone directory publishers, and telephone directory listing agencies (collectively, the "Telephone Companies") with which Franchisee has Telephone Listings: (i) to transfer all Franchisee's interest in such Telephone Listings to Franchisor; and (ii) to execute such documents and take such actions as may be necessary to effectuate such transfer.
In the event Franchisor does not desire to accept any or all such Telephone Listings, Franchisee will immediately direct the Telephone Companies to terminate such Telephone Listings or will take such other actions with respect to the Telephone Listings as Franchisor directs.
- 2.4 Appointment; Power of Attorney.
Franchisee hereby constitutes and appoints Franchisor and any officer or agent of Franchisor, for Franchisor's benefit under the Franchise Agreement and this Agreement or otherwise, with full power of substitution, as Franchisee's true and lawful attorney-in-fact with full power and authority in Franchisee's place and stead, and in Franchisee's name or the name of any affiliated person or affiliated company of Franchisee, to take any and all appropriate action and to execute and deliver any and all documents that may be necessary or desirable to accomplish the purposes of this Agreement.
Franchisee further agrees that this appointment constitutes a power coupled with an interest and is irrevocable until Franchisee has satisfied all of its obligations under the Franchise Agreement and any and all other agreements to which Franchisee and any of its affiliates on the one hand, and Franchisor and any of its affiliates on the other, are parties, including without limitation this Agreement.
Source: Item 23 — RECEIPTS (FDD pages 63–253)
What This Means (2025 FDD)
According to Crave's 2025 Franchise Disclosure Document, upon termination of the Franchise Agreement, the franchisee is required to take specific actions regarding their Electronic Advertising and Telephone Listings. The franchisee must direct all internet service providers, domain name registries, internet search engines, social media and software companies, and other listing agencies with which the franchisee has Electronic Advertising and Telephone Listings to transfer all of the franchisee's interest in such Electronic Advertising and Telephone Listings to Crave. Additionally, the franchisee must execute any documents and take any actions necessary to effectuate this transfer.
If Crave does not want to accept any or all of the Electronic Advertising and Telephone Listings, the franchisee must immediately direct the Internet Companies to terminate such Electronic Advertising and Telephone Listings or take other actions with respect to the Electronic Advertising and Telephone Listings as Crave directs. Similarly, the franchisee must direct all telephone companies, telephone directory publishers, and telephone directory listing agencies with which the franchisee has Telephone Listings to transfer all of the franchisee's interest in such Telephone Listings to Crave and execute necessary documents.
In the event that Crave does not want to accept any or all of the Telephone Listings, the franchisee is obligated to immediately direct the Telephone Companies to terminate such Telephone Listings or take other actions as Crave directs. Crave is also granted power of attorney to act on behalf of the franchisee to accomplish the purposes of this agreement, which includes the transfer or termination of Electronic Advertising and Telephone Listings. This power of attorney is irrevocable until the franchisee has satisfied all obligations under the Franchise Agreement.