What was the total revenue Crave received from franchise fees in 2022?
Crave Franchise · 2025 FDDAnswer from 2025 FDD Document
| 2024 | 2023 | 2022 | |
|---|---|---|---|
| Operating revenues | |||
| Franchise fee revenue | $ 475,000 | $ 972,500 | $ 305,000 |
| Royalties | 328,716 | 366,119 | 277,921 |
| Marketing fund | 46,960 | 52,303 | 39,703 |
| Other income | 15,481 | 7,352 | 5,828 |
| Net operating revenue | 866,156 | 1,398,273 | 628,453 |
Source: Item 23 — RECEIPTS (FDD pages 63–253)
What This Means (2025 FDD)
According to Crave's 2025 Franchise Disclosure Document, the franchise fee revenue for the year 2022 was $305,000. This represents the income Crave received from franchisees for the initial rights to operate a Crave franchise. This figure is part of the overall operating revenues, which also include royalties, marketing fund contributions, and other income.
For a prospective franchisee, this number indicates the franchisor's ability to attract new franchisees and generate revenue from initial franchise fees. It can be an indicator of the brand's growth and popularity. A higher franchise fee revenue could mean that the franchise is in demand, but it is important to also consider the number of new franchises opened during that year to get a complete picture.
It's also important to note that this is just one component of Crave's overall financial performance. Franchisees should also consider the royalty revenue, marketing fund contributions, and other income sources to understand the franchisor's revenue streams fully. Reviewing these figures over several years (2022, 2023, and 2024 in this case) can provide insights into the franchisor's financial trends and stability.