Since when has Samantha Rincione been the CEO and COO of Crave?
Crave Franchise · 2025 FDDAnswer from 2025 FDD Document
Mrs. Rincione has been our CEO and COO since our inception in February 2018 and has been CEO and COO of our Parent since its inception in February 2018. From June 2017 to the 2020, she has been a principal of Emerging Franchises, a consulting firm based in St. James, New York. From February 2015 to June 2017, she was Vice President of Franchise Development of UFood Grill in Burlington, Massachusetts. From February 2015 to June 2017, she was an independent franchise development consultant based in Burlington. Massachusetts. Mrs. Rincione was CEO/President of restaurant operator SG Mango, LLC in Westhampton Beach, New York, from February 2010 to February 2015.
Source: Item 2 — BUSINESS EXPERIENCE (FDD pages 9–10)
What This Means (2025 FDD)
According to Crave's 2025 Franchise Disclosure Document, Samantha Rincione has held the positions of CEO and COO since the company's inception in February 2018. She also holds the same positions for Crave's Parent company, Rincione Investments LLC, since its inception in February 2018.
Prior to her roles at Crave, Mrs. Rincione was a principal at Emerging Franchises, a consulting firm, from June 2017 to 2020. Before that, she served as Vice President of Franchise Development at UFood Grill in Burlington, Massachusetts, from February 2015 to June 2017, and also worked as an independent franchise development consultant during the same period. Earlier in her career, from February 2010 to February 2015, she was the CEO/President of restaurant operator SG Mango, LLC in Westhampton Beach, New York.
This information is relevant for prospective franchisees as it provides insight into the leadership and experience of Crave's management team. Knowing that the CEO and COO have been with the company since its beginning may instill confidence in the stability and direction of the franchise system. Additionally, Mrs. Rincione's prior experience in franchise development and restaurant operations suggests she has a strong understanding of the industry, which could benefit franchisees.