What role does Crave WM Franchising LLC, the affiliate of Crave, play in relation to franchisees?
Crave Franchise · 2025 FDDAnswer from 2025 FDD Document
or. Our affiliate is Crave WM Franchising LLC, a Wyoming limited liability company formed on June 12, 2024, and headquartered at 159 N. Wolcott St. Suite 133 Casper, WY 82601 ("Affiliate"). Our Affiliate operates as a landlord for franchisees. Our parent is Rincione Investments LLC, a Wyoming limited liability company formed on February 14, 2018, and headquartered at our address ("Parent").
Source: Item 1 — THE FRANCHISOR, AND ANY PARENTS, PREDECESSORS AND AFFILIATES (FDD pages 6–9)
What This Means (2025 FDD)
According to Crave's 2025 Franchise Disclosure Document, Crave WM Franchising LLC, formed on June 12, 2024, serves specifically as a landlord for franchisees. This affiliate relationship is important for prospective franchisees to understand, as it directly impacts the leasing arrangements for certain Crave locations. The affiliate is headquartered at 159 N. Wolcott St. Suite 133 Casper, WY 82601. Crave WM Franchising LLC comes into play if a franchisee chooses to open an Express Restaurant.
Specifically, if a franchisee chooses to open a Crave Express Restaurant, which are located in participating Walmart locations and require approximately 500 to 1,500 square feet of space, they will be required to sign a Commercial Sub-Lease Agreement with Crave WM Franchising LLC. This means that instead of leasing directly from Walmart, the franchisee will be subleasing from Crave's affiliate.
This arrangement has several implications. First, the terms of the sublease agreement will be crucial for the franchisee to review, as they will govern the relationship between the franchisee and Crave WM Franchising LLC. Second, it centralizes control over Walmart leases within the Crave organization, potentially streamlining the process for franchisees but also making them dependent on the terms Crave negotiates with Walmart. Prospective franchisees should carefully evaluate the sublease terms and understand their obligations to Crave WM Franchising LLC.