Who is responsible for the expenses associated with any Crave training program, including travel, lodging, and meals?

According to Crave's 2025 Franchise Disclosure Document, the franchisee is responsible for covering all expenses associated with any training program, including travel, lodging, meals, and applicable wages, for themselves, their managers, and other personnel. This applies to the initial training program, as well as any subsequent training required for replacement or successor employees. Crave may charge a reasonable fee for the initial training provided to a replacement or successor employee if the franchisee is not approved to provide the training themselves.

This means that a prospective Crave franchisee needs to factor in the costs of training not only for themselves but also for their general manager and any other staff members who may require training. These costs can include transportation to the training location, accommodation, food, and the wages paid to employees while they are undergoing training. The franchisee should budget accordingly to ensure they can meet these financial obligations.

Furthermore, if a general manager does not satisfactorily complete the initial training program within the required timeframe, the franchisee will be responsible for designating a replacement and covering the expenses for that replacement to complete the training, including a training fee charged by Crave. If the replacement general manager also fails to complete the training satisfactorily, Crave has the right to terminate the franchise agreement. This highlights the importance of selecting a capable general manager and ensuring they are adequately prepared for the training program.

Crave also reserves the right to hold meetings for all franchisees and other Crave business operators, potentially annually, to provide additional training, introduce new products, or implement changes to the system. While Crave does not anticipate charging a fee for the meeting itself, the franchisee is responsible for all expenses incurred by their attendees, including travel, lodging, meals, and wages. This could represent a significant ongoing cost for franchisees, particularly if attendance at these meetings is mandatory.