What is required of Crave franchisees if they want to copy or reproduce confidential materials?
Crave Franchise · 2025 FDDAnswer from 2025 FDD Document
7.6 You shall at all times preserve in confidence any and all materials and information furnished or disclosed to you by us and you shall disclose such information or materials only to such of your employees or agents who must have access to it in connection with their employment.
You shall not at any time, without our prior written consent, copy, duplicate, record or otherwise reproduce such materials or information, in whole or in part, nor otherwise make the same available to any unauthorized person.
Source: Item 14 — PATENTS, COPYRIGHTS AND PROPRIETARY INFORMATION (FDD pages 47–48)
What This Means (2025 FDD)
According to Crave's 2025 Franchise Disclosure Document, franchisees are prohibited from copying or reproducing confidential materials without prior written consent from Crave. This restriction applies to any materials or information furnished or disclosed to the franchisee by Crave. This includes, but is not limited to, the operations manual, plans, specifications, marketing strategies, site evaluation techniques, recipes, and the terms of the franchise agreement itself.
This requirement ensures that Crave maintains control over its proprietary information and prevents unauthorized use or dissemination of its trade secrets. The franchisee must also ensure that their employees or agents who have access to confidential information are aware of these restrictions and only use the information in connection with their employment.
The FDD states that franchisees must preserve the confidentiality of all materials and information provided by Crave and only disclose such information to employees or agents who need access for their job duties. This obligation extends to not copying, duplicating, recording, or reproducing the materials without Crave's prior written consent, nor making the information available to any unauthorized person. This requirement is further reinforced by the need for the franchisee's general manager and other personnel with access to confidential information to sign confidentiality covenants similar to those in the franchise agreement.
These measures are designed to protect Crave's competitive advantage and maintain the integrity of its franchise system. Franchisees should be aware that violating these confidentiality provisions could result in legal action and termination of the franchise agreement.