What must a Crave franchisee maintain in sufficient supply?
Crave Franchise · 2025 FDDAnswer from 2025 FDD Document
You must maintain, in sufficient supply, and use and sell only the food and beverage items, ingredients, proprietary products, merchandise, other products, materials, supplies, and paper goods that conform to our standards and specifications. You must prepare all menu items according to our recipes and procedures for preparation contained in the Manual or other written instructions, including the measurements of ingredients. You must not deviate from our standards and specifications by the use or offer of nonconforming items or differing amounts of any items, without first obtaining our written consent.
Source: Item 16 — RESTRICTIONS ON WHAT THE FRANCHISEE MAY SELL (FDD pages 49–50)
What This Means (2025 FDD)
According to Crave's 2025 Franchise Disclosure Document, franchisees must maintain a sufficient supply of specific items. These include food and beverage items, ingredients, proprietary products, merchandise, other products, materials, supplies, and paper goods. These items must conform to Crave's standards and specifications.
This requirement ensures that all Crave locations maintain a consistent level of quality and service. Franchisees must adhere strictly to the standards set by Crave, using only approved items and preparing menu items according to specified recipes and procedures. This consistency is crucial for maintaining brand reputation and customer expectations.
Crave also has the right to modify these standards and specifications as deemed necessary, providing notice of any changes in writing. Franchisees must also allow Crave or its agents to take samples of food and non-food items for testing to ensure compliance with these standards. If a sample fails to meet specifications or the supplier hasn't been approved, the franchisee may be required to cover the testing costs.