What must a Crave franchisee enter into for each Franchised Business?
Crave Franchise · 2025 FDDAnswer from 2025 FDD Document
WHEREAS, Franchisee desires to enter into a franchise agreement with Franchisor for a Crave business ("Franchise Agreement") which will allow Franchisee to conduct internet-based advertising, maintain social media accounts, software accounts, and use telephone listings linked to the Crave brand.
WHEREAS, Franchisor would not enter into the Franchise Agreement without Franchisee's agreement to enter into, comply with, and be bound by all the terms and provisions of this Agreement;
NOW, THEREFORE, for and in consideration of the foregoing and the mutual promises and covenants contained herein, and in further consideration of the Franchise Agreement and the mutual promises and covenants contained therein, and for other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the parties hereto agree as follows:
Source: Item 23 — RECEIPTS (FDD pages 63–253)
What This Means (2025 FDD)
According to Crave's 2025 Franchise Disclosure Document, a franchisee must enter into a franchise agreement with the franchisor, Crave Franchising, LLC, to operate a Crave business. This agreement allows the franchisee to engage in internet-based advertising, manage social media and software accounts, and utilize telephone listings associated with the Crave brand.
The franchisor emphasizes that it would not enter into the Franchise Agreement without the franchisee's commitment to comply with all the terms and provisions outlined in the agreement. This highlights the importance of the franchisee's adherence to the established standards and operational guidelines set by Crave.
The agreement encompasses mutual promises and covenants, along with considerations such as the use of the Crave brand and system. The franchisee's ability to use the Crave brand and system is contingent upon entering into and adhering to the Franchise Agreement, which governs various aspects of the business, including advertising, online presence, and operational standards.