What articles in the Crave Franchise Agreement and sections in the MUDA cover trademarks and proprietary information?
Crave Franchise · 2025 FDDAnswer from 2025 FDD Document
| Obligation | Article or Section in Agreement | Disclosure Document | |
|---|---|---|---|
| Item | |||
| a. Site selection and acquisition/ | FA – Article 2 | Items 8 and 11 | |
| lease | MUDA – Section 3 | ||
| b. Pre-opening purchases/leases | FA – Articles 6, 7 and 8 | Items 6, 7, 8 and 11 | |
| c. Site development and other pre- | FA – Article 2 | Items 8 and 11 | |
| opening requirements | |||
| d. Initial and ongoing training | FA – Article 6 | Items 6, 7 and 11 | |
| e. Opening | FA – Articles 2 and 6 | Item 11 | |
| Obligation | Article or Section in Agreement | Disclosure Document Item | |
| f. Fees | FA – Articles 3, 4, 6, 7, 8, 11, 14 and 18 MUDA – Sections 2 and 3 | Items 5, 6, 7 and 11 |
Source: Item 9 — FRANCHISEE'S OBLIGATIONS (FDD pages 30–31)
What This Means (2025 FDD)
According to Crave's 2025 Franchise Disclosure Document, the obligations concerning trademarks and proprietary information are detailed in specific sections of both the Franchise Agreement (FA) and the Multi-Unit Development Agreement (MUDA).
Specifically, Article 9 and Article 10, along with Attachment 4 of the Franchise Agreement, address trademarks and proprietary information. Additionally, Section 7 of the MUDA also covers these aspects. These sections likely outline the franchisee's responsibilities in protecting Crave's trademarks, trade secrets, and other confidential information.
For a prospective Crave franchisee, it is crucial to carefully review these sections to understand the full scope of their obligations regarding the use and protection of Crave's intellectual property. Failure to comply with these requirements could result in legal and financial repercussions, including termination of the franchise agreement.