Does Craters & Freighters provide on-the-job training for Marketing?
Craters_Freighters Franchise · 2025 FDDAnswer from 2025 FDD Document
After the execution of the lease for the Franchised Business and prior to the opening of the Franchised Business, we will provide an initial training program regarding the operations of a Craters & Freighters Franchised Business ("Initial Training Program"). We conduct the Initial Training Program based on the schedules of incoming franchisees and our team members who conduct the program. Approximately nine (9) days of training will be furnished at our corporate headquarters in Golden, Colorado, and/or one (1) or more of our franchise locations in Colorado. There is no limit to the number of individuals who are entitled to participate in the Initial Training Program as long as you (or a principal owner of the franchisee entity) complete the Initial Training Program to our satisfaction and participate in all other activities required by us to open your Franchised Business. You will be responsible for all travel and living expenses incurred in connection with the Initial Training Program. Upon your request, we will provide approximately three (3) days of additional training at
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 22–29)
What This Means (2025 FDD)
Based on the 2025 Franchise Disclosure Document, Craters & Freighters does not explicitly detail on-the-job training for marketing within its initial or ongoing training programs. The FDD mentions an initial training program that franchisees must complete, but the specifics of this program do not include marketing training.
However, Craters & Freighters emphasizes the importance of marketing through a Marketing Fund, to which franchisees contribute. These funds are used for various marketing activities at the local, regional, and national levels. While franchisees can develop their own advertising materials, they must comply with branding and system standards and secure written approval from Craters & Freighters.
Prospective franchisees should inquire with Craters & Freighters about the availability of marketing support and training beyond the initial program. Understanding the extent of ongoing marketing assistance and the resources available to franchisees for local marketing efforts is crucial for success. Franchisees should also clarify how they can leverage the Marketing Fund to support their individual business growth.