Is a Craters & Freighters franchisee permitted to use the Marks in locators or links on the internet?
Craters_Freighters Franchise · 2025 FDDAnswer from 2025 FDD Document
You must follow our rules when you use the Marks. You may not use any of the Marks alone or with modifying words, designs or symbols as part of a corporate or business name or in any form on the Internet, including but not limited to URLs, domain names, e-mail addresses, locators, links, metatags or search techniques. You must get our prior written approval of your company name before you file any registration documents. Guidelines regarding proper trademark use and notices are in the Operations Manuals and will be updated periodically in our discretion. You may not use the Marks with an unauthorized product or service, or in a manner not authorized in writing by us.
Source: Item 13 — TRADEMARKS (FDD pages 32–34)
What This Means (2025 FDD)
According to the 2025 Craters & Freighters Franchise Disclosure Document, franchisees are restricted in how they use the company's trademarks (the "Marks") on the internet. Specifically, a franchisee cannot use the Marks alone or with any modifications as part of a corporate or business name, or in any form on the Internet. This includes URLs, domain names, email addresses, locators, links, metatags, or search techniques.
This restriction means that a Craters & Freighters franchisee needs to be very careful about their online presence and branding. They must obtain prior written approval from Craters & Freighters for their company name before registering it. The Operations Manual provides guidelines on proper trademark usage, which Craters & Freighters may update periodically.
The FDD states that franchisees cannot use the Marks with unauthorized products or services, or in any way not explicitly authorized by Craters & Freighters in writing. This is a fairly standard practice in franchising, as franchisors need to protect their brand identity and ensure consistent representation across all franchise locations. Franchisees must also notify Craters & Freighters of any challenges to the Marks, and Craters & Freighters will manage any related litigation.