Under what name does the Cr3 American Exteriors franchisor operate?
Cr3_American_Exteriors Franchise · 2025 FDDAnswer from 2025 FDD Document
The franchisor is Tectum Franchising LLC d/b/a CR3 American Exteriors ("we", "us", "our" or "franchisor"). "You", "your" or "Franchisee" means the person or entity to whom we grant a franchise. The terms "you", "your" and "Franchisee" also refers to the person or entity that buys this franchise including any guarantors. If you are a corporation, limited liability company, or other entity, then "you", "your" and "Franchisee" will also include your owners.
The Franchisor
We are a Virginia Limited Liability Corporation formed on July 12, 2022, as a Virginia Limited Liability Company. Our principal place of business is located at 780 Lynnhaven Pkwy, Suite 240, Virginia Beach, VA 23452. Our operational support center is located at 1446 Baltimore Street, Suite E, Hanover, PA 17331. We operate under the name, "CR3 American Exteriors" and the trademarks described in Item 13 (the "Marks"). We do not do business or intend to do business under any other names. Our agents for service of process are listed in Exhibit D of this Disclosure Document.
Source: Item 1 — THE FRANCHISOR, AND ANY PARENTS, PREDECESSORS AND AFFILIATES (FDD pages 8–12)
What This Means (2025 FDD)
According to the 2025 Cr3 American Exteriors Franchise Disclosure Document, the franchisor is Tectum Franchising LLC, which operates under the name CR3 American Exteriors. The FDD specifies that the franchisor does not conduct business or intend to conduct business under any other names. This means that all franchising activities and business operations related to Cr3 American Exteriors are conducted strictly under this name.
For a prospective franchisee, this is important because all legal and business documents, marketing materials, and official communications will be under the CR3 American Exteriors name. Franchisees should be aware that Tectum Franchising LLC is the legal entity behind the brand, but the public-facing business name is CR3 American Exteriors.
It is also worth noting that Cr3 American Exteriors has several affiliates operating in different sectors, such as ATAX (tax services), Cooper's Scoopers (pet waste management), and others. However, the franchisor itself, Tectum Franchising LLC, exclusively uses the CR3 American Exteriors name for its roofing and remodeling franchise operations.