What section of the Franchise Agreement discusses local advertising for Cr3 American Exteriors?

According to Cr3 American Exteriors' 2025 Franchise Disclosure Document, Section 3.2(B) of the Franchise Agreement addresses local advertising. Specifically, Cr3 American Exteriors recommends franchisees spend a minimum of the greater of $20,000 or 3-5% of their gross revenue per year on local advertising, following the franchisor's guidelines.

This requirement has significant implications for prospective franchisees. The franchisee needs to budget for this advertising expense, which could be substantial depending on their gross revenue. For example, if a franchisee's gross revenue is $500,000, they would be expected to spend $25,000 on local advertising (5% of $500,000), as that is greater than the $20,000 minimum.

It is important for potential Cr3 American Exteriors franchisees to understand these advertising obligations and factor them into their financial projections. They should also inquire about the specific guidelines provided by the franchisor to ensure they can effectively allocate their advertising budget. Understanding these requirements is crucial for managing costs and maximizing the potential return on investment in local advertising efforts.