What right does Cr3 American Exteriors grant to qualified individuals?
Cr3_American_Exteriors Franchise · 2025 FDDAnswer from 2025 FDD Document
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We grant qualified individuals the right to operate a business that offers, sells, and performs roofing and remodeling services to commercial and residential customers under the "CR3 American Exteriors" Mark (the "Franchised Business"). Our affiliate, C3 American Exterior Inc., identified below, has offered the same or similar products and services since 2017 through their outlets. Affiliate locations are company locations for purposes of this Disclosure Document.
We, the franchisor, began franchising in September of 2022. We do not conduct business in any other line of business; however, we do also offer Area Representative franchises to solicit and support unit franchisees. We have not offered and do not offer franchises in any other line of business. We do not have any parents or predecessors. We, the franchisor, have not conducted a business of the type conducted by the franchisee, except through our affiliate C3 Roofing & Remodeling Inc as described below in this Item 1.
Description of the Franchised Business
We offer the opportunity to operate a Franchised Business that offers, sells, and performs roofing and remodeling services for commercial and residential customers within a defined territory (the "Approved Location"). The services provided by the Franchised Business will include (i) roofing services; (ii) gutter systems; (iii) exterior siding; (iv) window and door replacement; and (v) other products and services that we may approve and modify from time to time (the "Approved Products and Services").
We are a customer-centric company. We require each Franchised Business to operate according to our proprietary business methods and system (the "System") while using CR3 American
Exterior's marks, logos, trade dress, (the "Marks"). We continue to develop, use, and control the Marks in public to represent the System's standards of quality, integrity, and respect.
We offer the opportunity to operate a Franchised Business through a Franchise Agreement. Our standard Franchise Agreement is attached to this Disclosure Document as Exhibit B ("Franchise Agreement").
Parents
We do not have a parent company because no company owns a controlling or majority interest in us and no single company has the right to control our operations. Instead, we are owned and controlled jointly (50:50) by Loyalty, LLC, formed on November 6, 2017, with a principal business address of 780 Lynnhaven Parkway, Suite 240, Virginia Beach, VA 23452 and Fryfogle Luterman, LLC, formed on July 11, 2022, with a principal address of 1446 Baltimore Street, Ste. E, Hanover, PA 17331.
Affiliates
We have an affiliate, ATAX LLC d/b/a ATAX, formed on February 20, 2019, with a principal business address of 780 Lynnhaven Parkway, Suite 240, Virginia Beach, VA 23452. ATAX offers franchise opportunities for retail tax, bookkeeping and payroll office.
Source: Item 1 — THE FRANCHISOR, AND ANY PARENTS, PREDECESSORS AND AFFILIATES (FDD pages 8–12)
What This Means (2025 FDD)
According to Cr3 American Exteriors's 2025 Franchise Disclosure Document, qualified individuals are granted the right to operate a business that offers, sells, and performs roofing and remodeling services to commercial and residential customers under the "CR3 American Exteriors" Mark. This is referred to as the "Franchised Business". The services include roofing, gutter systems, exterior siding, window and door replacement, and other approved products and services that Cr3 American Exteriors may modify over time.
Cr3 American Exteriors requires each Franchised Business to operate according to its proprietary business methods and system, using the company's marks, logos, and trade dress. The company states that it continues to develop, use, and control the Marks in public to represent the System's standards of quality, integrity, and respect. The franchise opportunity is formalized through a Franchise Agreement, which is included as an exhibit in the Disclosure Document.
In order to operate a Cr3 American Exteriors franchise, franchisees must comply with all applicable federal, state, and local laws and regulations, including those specific to the building and construction industries. This may include registering, obtaining licenses, or acquiring professional certifications from local or state regulators. Franchisees are also responsible for obtaining necessary municipality permits and adhering to all building and inspection protocols. Additionally, franchisees must comply with safety and environmental regulations, including OSHA requirements and EPA guidelines.