Is there a limit to the number of Additional Offices a Counselor Realty franchisee can open?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
ve.
You may apply to open one or more additional offices within your designated Territory (an "Additional Office") by submitting a request to Counselor describing the location of such proposed Additional Office as well as any additional information Counselor may require or request, along with a one-time fee of $750 for each Additional Office location (the "Additional Office Application Materials"). After Counselor's receipt of such Additional Office Application Materials (including the one-time fee), Counselor will have 30 days to review the Additional Office Application Materials and proposed Additional Office location and notify you whether or not Counselor consents to your opening of such Additional Office location. Any Additional Office we consent to must comply with all requirements of the Franchise Agreement and then-current System standards.
You may apply to open one or more additional offices outside of your designated Territory (an "Extension Office") by submitting a request to Counselor describing the location of such proposed Extension Office as well as any additional information Counselor may require or request, along with a one-time fee of $750 for each Extension Office location (the "Extension Office Application Materials"). After Counselor's receipt of such Extension Office Application Materials (including the one-time fee), Counselor will have 30 days to review the Extension Office Application Materials and proposed Extension Office location and notify you whether or not Counselor consents to your opening of such Extension Office location. Counselor's consent to any Extension Office location will be contingent on you and Counselor reaching a mutual agreement as to the minimum number of sales agents that will operate from the Extension Office. Any Extension Office we consent to must comply with all requirements of the Franchise Agreement and then-current System standards.
Before you sign the Franchise Agreement, you and Counselor will negotiate a schedule for the minimum number of real estate sales agents who must operate from your Office. If you fail to satisfy the agreed-upon schedule, or to maintain the minimum required number of agents in the Office on an ongoing basis, you may lose the exclusive right to operate a "Counselor" office in the Territory, your Territory may be altered (as determined by Counselor in its sole discretion), or Counselor may terminate the Franchise Agreement. See below and Item 17.
You will not receive an exclusive territory. You may face competition from other franchisees or Franchisor-owned outlets, or from other channels of distribution. During the term of the Franchise Agreement, Counselor will not itself establish or operate a "Counselor" office, or license another to establish or operate a "Counselor" office within the Territory.
Source: Item 12 — TERRITORY (FDD pages 21–23)
What This Means (2025 FDD)
According to Counselor Realty's 2025 Franchise Disclosure Document, franchisees can apply to open one or more additional offices both within and outside their designated territory. To open an "Additional Office" within their territory or an "Extension Office" outside their territory, a franchisee must submit a request to Counselor Realty, including the location of the proposed office and any other required information, along with a one-time fee of $750 for each location.
Counselor Realty has 30 days to review the application materials and notify the franchisee whether they consent to the opening of the additional office. The approval is contingent upon the franchisee and Counselor Realty reaching a mutual agreement regarding the minimum number of sales agents that will operate from the additional office. For Extension Offices, one of these agents must be a supervising broker. The minimum number of sales agents required for an Extension Office is separate from the minimum required for other office locations, including Additional Offices.
The FDD does not explicitly state a limit on the number of Additional Offices or Extension Offices a franchisee can open. However, Counselor Realty retains the right to approve or deny each application based on its own criteria. If a franchisee fails to maintain the minimum required number of sales agents in an Extension Office, Counselor Realty may require the franchisee to close the Extension Office or terminate the Franchise Agreement.
Prospective franchisees should inquire with Counselor Realty about any unstated limitations or practical considerations that may affect the number of additional offices they can open. Understanding the criteria Counselor Realty uses to evaluate applications for additional offices is crucial for planning expansion and managing franchise operations effectively.