What should I rely on when deciding whether to purchase a Counselor Realty franchise?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
bits at least seven calendar days before execution of this Agreement. Counselor does not authorize any information, promise, or representation to be communicated to you concerning the offer of this franchise that is not contained in Counselor's Franchise Disclosure Document or this Franchise Agreement or in printed franchise sales literature prepared by Counselor, and you should not rely upon any other information purportedly provided by Counselor in deciding whether to purchase a Counselor franchise.
- 13.7 Review. This Agreement is not effective until fully executed by both parties and we issue notice of approval to you.
Source: Item 22 — CONTRACTS (FDD page 32)
What This Means (2025 FDD)
According to Counselor Realty's 2025 Franchise Disclosure Document, when deciding whether to purchase a Counselor Realty franchise, prospective franchisees should rely only on the information contained within the Franchise Disclosure Document (FDD) itself, the Franchise Agreement, and any printed franchise sales literature prepared by Counselor Realty. This means that any information, promises, or representations not explicitly stated in these documents are unauthorized and should not be considered when making your decision.
Counselor Realty emphasizes the importance of independent verification and due diligence. The FDD encourages prospective franchisees to seek independent legal and financial advice to fully understand the franchise offering and related documents. It also states that franchisees should consult their own business or legal advisor to understand their legal rights under applicable laws and regulations.
Counselor Realty also clarifies that the success of the franchise depends on the franchisee's personal management, resources, and market conditions. The company does not guarantee the profitability or success of the business, and franchisees should not rely on any promises or assurances not explicitly stated in the Franchise Agreement. This underscores the importance of conducting thorough market research and assessing your own capabilities and resources before investing in a Counselor Realty franchise.
In summary, Counselor Realty advises potential franchisees to base their decision solely on the documented information provided in the FDD, the Franchise Agreement, and official sales literature. It is crucial to seek independent advice and recognize that the ultimate success of the franchise hinges on the franchisee's efforts and market dynamics.