How many company-owned Counselor Realty outlets were operating at the start of 2023?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
ST THREE YEARS**
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2022 | 7 | 7 | 0 |
| 2023 | 7 | 5 | -2 | |
| 2024 | 5 | 5 | 0 | |
| Company- | 2022 | 6 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 30–31)
What This Means (2025 FDD)
According to Counselor Realty's 2025 Franchise Disclosure Document, there were six company-owned outlets at the start of 2023. The FDD provides a detailed breakdown of outlet numbers, including both franchised and company-owned locations, over the past three years. This information is crucial for potential franchisees to understand the stability and growth of the Counselor Realty brand.
The data reveals that the number of company-owned Counselor Realty outlets remained constant at six from 2022 through 2024. This suggests a stable corporate presence. For prospective franchisees, this could indicate a consistent business model and established operational practices within the company-owned locations.
Reviewing the number of company-owned versus franchised locations can give potential franchisees insight into Counselor Realty's overall business strategy. A higher number of company-owned locations might suggest a greater degree of corporate control, while a larger number of franchised locations could indicate a focus on expansion through franchising. In Counselor Realty's case, the number of franchised locations is lower than company-owned, which may reflect a more conservative approach to franchising.