Who manages the Regional Advertising Group for Counselor Realty?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
this Agreement by Counselor from time to time in its sole discretion. We reserve the right to establish and organize a "Regional Advertising Group" if your Office (or any Additional Office or Extension Office) is located outside the Twin Cities. If your Office (or any Additional Office or Extension Office) is located outside the Twin Cities, you must be a member of the "Regional Advertising Group" (once established) and pay to the "Regional Advertising Fund" an Advertising Fee equal to $25 per agent per month for each agent operating out of the Office, Additional Office or Extension Office located in such geographical area. The amount of your Advertising Fees for the Regional Advertising Group may be increased during the term of this Agreement by a majority vote of the "Regional Advertising Committee" that manages your Regional Advertising Group. A
Source: Item 22 — CONTRACTS (FDD page 32)
What This Means (2025 FDD)
According to Counselor Realty's 2025 Franchise Disclosure Document, the Regional Advertising Group is managed by a "Regional Advertising Committee". If a Counselor Realty office is located outside the Twin Cities metropolitan area, the franchisee must be a member of the Regional Advertising Group once it is established. Franchisees are also required to pay an advertising fee of $25 per agent per month to the Regional Advertising Fund.
The Regional Advertising Committee has the authority to increase the amount of advertising fees during the term of the Franchise Agreement. This increase requires a majority vote by the committee. The advertising fees are due by the 20th day of each month.
Prospective franchisees should inquire about the specific composition and responsibilities of the Regional Advertising Committee. Understanding how this committee operates and makes decisions regarding advertising expenditures is crucial for franchisees located outside the Twin Cities area.