What must a Counselor Realty franchisee do with defective or obsolete equipment, signage, or fixtures?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
- 7.1 Standards. Your Business and Office (including any Additional Office and Extension Office) must:
- (a) be and remain equipped and furnished by competent contractors in accordance with System standards. You are responsible for obtaining necessary utilities, permits, licenses and other legal or architectural requirements;
- (b) be maintained in a clean, orderly and safe manner, in accordance with all applicable laws, regulations, codes and the Franchise Policy Guidelines, including any standards we set that may exceed those established by law. You must repair or replace defective or obsolete equipment, signage or fixtures. You must at all times possess a
Source: Item 22 — CONTRACTS (FDD page 32)
What This Means (2025 FDD)
According to the 2025 Counselor Realty Franchise Disclosure Document, franchisees are obligated to repair or replace any defective or obsolete equipment, signage, or fixtures within their business. This requirement is part of maintaining the standards expected within the Counselor Realty System.
This obligation ensures that all Counselor Realty locations present a consistent and up-to-date image to the public. For a prospective franchisee, this means budgeting for ongoing maintenance and upgrades to keep the office space in compliance with the franchisor's standards. Failure to do so could result in non-compliance and potential penalties as outlined in the franchise agreement.
By requiring franchisees to maintain and update their equipment, signage, and fixtures, Counselor Realty aims to ensure a consistent brand image and quality of service across all locations. This protects the brand's reputation and customer experience. Franchisees should factor in these ongoing costs when evaluating the financial viability of the franchise.