What factors determine the Mobile App Fee for Counselor Realty?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
Mobile App setup is optional, except for franchisees with Office locations in the 11-county metropolitan area of the Twin Cities of Minneapolis and St.
Paul, Minnesota (including the Counties of Scott, Wright, Isanti, Dakota, Anoka, Hennepin, Washington, Carver, Ramsey, Sherburne and Chisago).
If your Office (or any Additional Office or Extension Office) is located in one of the aforementioned counties, or if you elect to utilize the Mobile App, you must pay us a Mobile App Fee equal to the costs incurred by Counselor to initiate and continue your Mobile App service, including one-time setup fees and monthly data/phone fees.
The amount of the Mobile App Fee may be increased during the term of the franchise by Counselor from time to time in its sole discretion.
At the beginning of each month, we will send you an invoice for the amount of the Mobile App Fee you owe us for the prior month, and you must pay us the amount of such Mobile App Fee on or before the 20th day of such month.
Source: Item 6 — OTHER FEES (FDD pages 9–13)
What This Means (2025 FDD)
According to Counselor Realty's 2025 Franchise Disclosure Document, the Mobile App Fee is determined by two main factors: location and election to utilize the app. Franchisees with office locations in the 11-county metropolitan area of the Twin Cities of Minneapolis and St. Paul, Minnesota, which includes the Counties of Scott, Wright, Isanti, Dakota, Anoka, Hennepin, Washington, Carver, Ramsey, Sherburne and Chisago, are required to utilize the mobile app and therefore must pay the Mobile App Fee. For franchisees outside this area, the mobile app is optional, but if they elect to use it, they must also pay the fee.
The Mobile App Fee covers the costs incurred by Counselor Realty to initiate and continue the franchisee's Mobile App service. These costs include one-time setup fees and monthly data/phone fees. The FDD states that the amount of the Mobile App Fee may be increased during the term of the franchise at Counselor Realty's sole discretion. Franchisees will receive a monthly invoice for the Mobile App Fee, which is due by the 20th day of the following month.
It is important for prospective Counselor Realty franchisees to understand that the Mobile App Fee is mandatory for those within the specified Twin Cities metropolitan area. All franchisees should also be aware that Counselor Realty retains the right to increase this fee during the franchise term. Understanding these factors is crucial for budgeting and financial planning as a Counselor Realty franchisee.