What is the dependency between the location of a Counselor Realty office and the requirement to utilize the Mobile App?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
Mobile App setup is optional, except for franchisees with Office locations in the 11-county metropolitan area of the Twin Cities of Minneapolis and St.
Paul, Minnesota (including the Counties of Scott, Wright, Isanti, Dakota, Anoka, Hennepin, Washington, Carver, Ramsey, Sherburne and Chisago).
If your Office (or any Additional Office or Extension Office) is located in one of the aforementioned counties, or if you elect to utilize the Mobile App, you must pay us a Mobile App Fee equal to the costs incurred by Counselor to initiate and continue your Mobile App service, including one-time setup fees and monthly data/phone fees.
The amount of the Mobile App Fee may be increased during the term of the franchise by Counselor from time to time in its sole discretion.
At the beginning of each month, we will send you an invoice for the amount of the Mobile App Fee you owe us for the prior month, and you must pay us the amount of such Mobile App Fee on or before the 20th day of such month.
Source: Item 6 — OTHER FEES (FDD pages 9–13)
What This Means (2025 FDD)
According to Counselor Realty's 2025 Franchise Disclosure Document, the requirement to utilize the Mobile App is dependent on the location of the franchise office. Specifically, if a Counselor Realty office is located within the 11-county metropolitan area of the Twin Cities of Minneapolis and St. Paul, Minnesota, the franchisee is required to utilize the Mobile App. These counties include Scott, Wright, Isanti, Dakota, Anoka, Hennepin, Washington, Carver, Ramsey, Sherburne, and Chisago.
For franchisees with offices in the specified Twin Cities metropolitan area, using the Mobile App is not optional. In addition to the mandatory usage, these franchisees must pay a Mobile App Fee. This fee covers the costs incurred by Counselor Realty to initiate and maintain the Mobile App service, including one-time setup fees and monthly data/phone fees. The FDD states that the amount of the Mobile App Fee can be increased at Counselor Realty's discretion during the franchise term.
If a Counselor Realty franchisee's office, including any Additional or Extension Offices, is located in one of the listed counties, or if they voluntarily choose to use the Mobile App, they will incur the Mobile App Fee. Counselor Realty will send an invoice at the beginning of each month for the Mobile App Fee from the prior month, which the franchisee must pay by the 20th of that month. This mandatory fee for franchisees in the Twin Cities area is an important consideration for prospective franchisees when evaluating the costs associated with opening a Counselor Realty franchise.