What is the deadline for a Counselor Realty franchisee to open their business after Counselor Realty consents to the site?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
After Counselor consents to an Office site you propose, you must open your Business at that site within
six months. If you fail to do so, the Franchise Agreement will automatically terminate and your Initial Fee will not be refunded. Counselor may, in its sole discretion, grant extensions of the deadlines described above.
Source: Item 12 — TERRITORY (FDD pages 21–23)
What This Means (2025 FDD)
According to Counselor Realty's 2025 Franchise Disclosure Document, a franchisee has six months to open their business at the approved site after Counselor Realty provides its consent. Failing to open within this timeframe will result in the automatic termination of the Franchise Agreement, and the initial fee will not be refunded to the franchisee. However, Counselor Realty may, at its discretion, grant extensions to this deadline.
This six-month deadline is a crucial factor for prospective franchisees to consider. It necessitates careful planning and execution to secure the site, complete necessary build-out or modifications, obtain required permits and licenses, and commence operations within the stipulated period. The non-refundable nature of the initial fee in case of failure to meet the deadline underscores the importance of adhering to this timeline.
While six months might seem reasonable, unforeseen delays can occur during site development, permitting, or construction. Therefore, franchisees should proactively manage these processes and maintain open communication with Counselor Realty regarding any potential challenges. Requesting an extension, if needed, is possible, but it is subject to Counselor Realty's approval.
In the franchise industry, these types of deadlines are common to ensure timely business launches and adherence to brand standards. Prospective Counselor Realty franchisees should factor this requirement into their business plan and financial projections, ensuring they have sufficient resources and a realistic timeline to meet the opening deadline.