Can Counselor Realty change the Website Fee at any time?
Counselor_Realty Franchise · 2025 FDDAnswer from 2025 FDD Document
ce location and your other Office locations for no additional charge.
- (b) You must pay us a monthly Website Fee in an amount equal to $75 for each Office location (including each Additional Office and Extension Office), plus $25 for
each licensed agent choosing to have an optional agent website provided by Counselor. For purposes of clarity, if you have 10 agents who choose to have the optional agent website, your Website Fee would be $325 ($75 plus $25 multiplied by 10). The amount of the Website Fee may be increased during the term of this Agreement by Counselor from time to time in its sole discretion. At the beginning of each month, we will send you an invoice for the amount of the Website Fee you owe us for the current month, and you must pay us the amount of such Continuing Agent Fee on or before the 20th day of such month. The monthly Website Fee will apply to any agents operating out of any Additional Office locations or Extension
Source: Item 22 — CONTRACTS (FDD page 32)
What This Means (2025 FDD)
According to Counselor Realty's 2025 Franchise Disclosure Document, the franchisor has the authority to change the Website Fee during the term of the agreement. The franchisee must pay a monthly Website Fee of $75 for each office location, including additional and extension offices. In addition to the base fee, there is a charge of $25 for each licensed agent who chooses to have an optional agent website provided by Counselor Realty. For example, if a franchisee has 10 agents with optional websites, the total Website Fee would be $325 ($75 plus $25 multiplied by 10).
Counselor Realty will send an invoice at the beginning of each month for the Website Fee, which the franchisee must pay by the 20th of that month. This fee applies to agents operating out of any additional or extension office locations who have elected to have an optional agent website.
This clause gives Counselor Realty the flexibility to adjust the Website Fee as needed, which could impact the franchisee's operating costs. Prospective franchisees should consider this when evaluating the overall financial commitment and potential profitability of a Counselor Realty franchise. It is advisable to inquire about the frequency and potential magnitude of these fee adjustments to better understand the long-term financial implications.