What is the base monthly fee for a Counselor Realty franchise intended to cover?

According to Counselor Realty's 2025 Franchise Disclosure Document, the franchisee is obligated to pay a base monthly fee that covers up to five licensed agents operating from or through their office. In addition to the base fee, the franchisee must also pay additional monthly fees for each licensed agent exceeding the initial five.

For a prospective Counselor Realty franchisee, this means that the monthly franchise fee is variable and dependent on the number of licensed agents associated with their office. The base fee provides coverage for a small team of agents, but as the franchise grows and adds more agents, the monthly fees will increase accordingly. This structure incentivizes franchisees to manage their agent count efficiently while also allowing for scalability as the business expands.

It's important to note that if the franchisee's office is located within the 11-county metropolitan area of the Twin Cities, they will also be subject to a monthly metro advertising fee per licensed agent. This additional fee is separate from the base monthly fee and the additional fees for agents exceeding five, and it is specifically earmarked for local advertising initiatives within the Twin Cities metro area. The FDD does not specify the amount of the base monthly fee or the additional monthly fees per agent.