Who is the current President of Corner Bakery Cafe?
Corner_Bakery_Cafe Franchise · 2025 FDDAnswer from 2025 FDD Document
President: Erin Hasselgren
Mr. Hasselgren has served as our President since May 2024 and as President of our affiliate, Best Cafe Enterprises, LLC, since May 2024 in Dallas, Texas. He served as our and Best Cafe Enterprises, LLC's Chief Operating Officer from June 2023 to May 2024 in Dallas, Texas. From March 2021 to May 2023, he served as Chief Operating Officer of TOMS King Services, LLC in Palatine, Illinois. From November 2018 to March 2021, Mr. Hasselgren served as Director of Operations for Portillo's Hot Dogs, LLC, in Oakbrook, Illinois.
Source: Item 2 — BUSINESS EXPERIENCE (FDD pages 7–9)
What This Means (2025 FDD)
According to Corner Bakery Cafe's 2025 Franchise Disclosure Document, the current President is Erin Hasselgren. He assumed the role in May 2024 and also serves as President of Corner Bakery Cafe's affiliate, Best Cafe Enterprises, LLC, since the same date. Both positions are based in Dallas, Texas.
Prior to his current role, Mr. Hasselgren served as the Chief Operating Officer for both Corner Bakery Cafe and Best Cafe Enterprises, LLC, from June 2023 to May 2024, also in Dallas. His experience includes serving as Chief Operating Officer of TOMS King Services, LLC, in Palatine, Illinois, from March 2021 to May 2023, and as Director of Operations for Portillo's Hot Dogs, LLC, in Oakbrook, Illinois, from November 2018 to March 2021.
Prospective franchisees should note that the President's leadership and experience could significantly influence the strategic direction and operational efficiency of Corner Bakery Cafe. Understanding his background and previous roles can provide insights into his management style and potential impact on the franchise system.