Where in the Cordova manual can I find the Cordova mission statement?

According to Cordova's 2025 Franchise Disclosure Document, the Cordova mission statement can be found in the Operations Manual. Specifically, it is located in Section 2, which provides an overview of Cordova. Within Section 2, subsection 2.3 covers Cordova's Philosophy & Principles. The mission statement is listed under 2.3.2 on page 13 of the manual.

For a prospective Cordova franchisee, this means that the mission statement, along with other core philosophical elements of the brand, are documented and accessible within the Operations Manual. The Operations Manual serves as a central resource for understanding Cordova's values and how they translate into business practices. Franchisees are expected to adhere to these principles in their business operations.

Knowing the location of the mission statement within the Cordova Operations Manual is important for franchisees as it provides a reference point for understanding the brand's core values and objectives. This understanding can guide decision-making and ensure alignment with Cordova's overall vision. The Operations Manual is a key document for franchisees, outlining not only the mission statement but also the standards, procedures, and requirements for operating a Cordova franchise.