In the Cordova franchise agreement receipt, who is designated as the assignee?
Cordova Franchise · 2025 FDDAnswer from 2025 FDD Document
THIS ASSIGNMENT OF TELEPHONE NUMBERS AND DIGITAL MEDIA ACCOUNTS (the "Assignment") is entered into between (the "Assignor") and Cordova Franchising, LLC and its successors and assigns (the "Assignee").
WHEREAS, Assignee is the franchisor of the Cordova Business franchise system (the "Cordova Business Franchise System"); WHEREAS, Assignor, as franchisee, and Assignee, as franchisor, are parties to a Cordova Business Franchise Agreement (the "Franchise Agreement"); WHEREAS, the term "Digital Media" shall refer to and mean any interactive or static digital document, listing, directory, application, advertisement, link, metadata, or media that is transmitted within a closed or private network, or that is connected to, in communication with, and/or networked with computers, applications, or other devices linked by communications systems, data systems, a part of the world wide web including, traditional websites, web based applications, AI platforms, distributed databases, including, blockchain, software applications, smart phone applications, or social media platforms such as Facebook, LinkedIn, Twitter/X, Pinterest, Instagram, SnapChat, TikTok, and YouTube, that refers, references, identifies, reviews, promotes and/or relates, in any way, to a Cordova Business, Cordova Businesses, Assignor's Cordova Business and/or trademarks associated with the Cordova Business, the Cordova Business Franchise System and/or Assignee; and WHEREAS, in connection with Assignor's establishment and operation of a Cordova Business, Assignor will be utilizing accounts, information, phone numbers and Digital Media subject to strict requirements set forth in the Franchise Agreement.
NOW THEREFORE, Assignor, in exchange for good and valuable consideration provided and paid by Assignee (receipt of which is hereby acknowledged), agrees: 1.
That Assignor does hereby assign to assignee all telephone numbers, facsimile numbers, listings, domain names and Digital Media that is associated with Assignor's Cordova Business including, the following (all collectively referred to as the "Media"): (a) All phone numbers, facsimile numbers and listings that are currently, or in the future, associated with Assignor's Cordova Business; (b) The following telephone and facsimile numbers: ; and
(c) All Digital Media, all Digital Media accounts and all Digital Media log-in information.
The foregoing shall not be construed and/or interpreted as Assignees acknowledgment and/or agreement that Assignor owns and/or possesses any ownership interests in the foregoing telephone numbers, accounts and/or Digital Media. Any and all rights of Assignor in and to same exist subject to a limited license
pursuant to the Cordova Business Franchise Agreement which shall take precedence and govern. However, this Assignment is intended by Assignor and Assignee to be an instrument that may be relied upon by all third parties to authorize and permit the assignments and transfers set forth in this Assignment and to facilitate the transfer of accounts and media to within the control of Assignee. Nothing contained in this Assignment shall be used to construe nor imply that Assignor possesses any ownership interests or rights in the Digital Media and in the event of any inconsistency or conflict between this Assignment and the Franchise Agreement, the Franchise Agreement shall take precedence and govern.
- This Assignment will become effective automatically upon the termination or expiration of the Franchise Agreement for any reason. As to all third parties proof of the expiration or termination of the Franchise Agreement shall exist exclusively upon the written declaration of Assignee and Assignee's declaration shall be dispositive and not subject to challenge. Assignor acknowledges that all third parties may rely on this Assignment for the purpose of taking any and all actions to ensure that access to and control of the Media is maintained by Assignee.
UTILIZATION OF THIS ASSIGNMENT SHALL EXIST AT THE SOLE DISCRETION OF ASSIGNEE AND FOR THE SOLE BENEFIT OF ASSIGNEE.
Source: Item 23 — RECEIPTS (FDD pages 44–195)
What This Means (2025 FDD)
According to Cordova's 2025 Franchise Disclosure Document, the assignee in the Assignment of Telephone Numbers and Digital Media Accounts is Cordova Franchising, LLC, including its successors and assigns. This assignment is for the benefit of Cordova Franchising, LLC. The document specifies that the franchisee, referred to as the Assignor, is assigning all telephone numbers, facsimile numbers, listings, domain names, and Digital Media associated with their Cordova Business to Cordova Franchising, LLC, the Assignee.
This means that upon termination or expiration of the Franchise Agreement, control of these digital assets automatically transfers to Cordova. This transfer is designed to be easily facilitated, with third parties authorized to rely on the assignment to ensure Cordova maintains control of the media. The agreement clarifies that Cordova's acknowledgment of the assignment does not imply that the franchisee owns these assets, as their rights are subject to the Franchise Agreement.
This arrangement ensures that Cordova maintains brand consistency and control over its digital presence, even after a franchise agreement ends. For a prospective franchisee, this highlights the importance of understanding that the digital assets they use to promote their Cordova business are ultimately controlled by the franchisor and will revert back to Cordova upon termination or expiration of the franchise agreement. This is a fairly standard practice in franchising, as it protects the brand's online identity and customer relationships.