Has Cordova applied to the USPTO for the issuance of any patents?
Cordova Franchise · 2025 FDDAnswer from 2025 FDD Document
| Mark | Serial Number for Registration Application Filed with USPTO Application | Application Type | Application Date |
|---|---|---|---|
| Cordova | 99030953 | 1(a) | February 6, 2025 |
Source: Item 14 — PATENTS, COPYRIGHTS AND PROPRIETARY INFORMATION (FDD pages 31–32)
What This Means (2025 FDD)
According to Cordova's 2025 Franchise Disclosure Document, Cordova has filed a registration application with the USPTO for the "Cordova" mark. The application was filed on February 6, 2025, and the serial number for the application is 99030953. The application type is 1(a).
This means that Cordova has taken steps to protect its brand name by seeking federal registration. Federal registration can provide significant legal benefits and rights, strengthening Cordova's ability to defend its trademark against infringement.
However, the FDD also states that Cordova does not have a federal registration for all of its principal trademarks. These unregistered trademarks do not have the same legal protections as federally registered ones. If Cordova's right to use these unregistered trademarks is challenged, franchisees may be required to switch to alternative trademarks, potentially increasing their expenses. This highlights a risk for franchisees, as they may incur costs associated with rebranding if trademark issues arise with unregistered marks. Franchisees should be aware of this potential liability and consider it in their business planning.