What aspects of the Corcoran office sign must be approved in writing?
Corcoran Franchise · 2025 FDDAnswer from 2025 FDD Document
- 4.7 Office Sign. You will install one (1) or more exterior signs displaying your Trade Name.
Your sign(s) must conform to the P&P Manual and Brand Standards and MUST BE APPROVED BY US IN WRITING IN ADVANCE, AS TO ARTWORK, LETTERING, COLOR SCHEME, SIZE, AND OVERALL APPEARANCE.
You must obtain our prior written approval for any exception to Office sign requirements due to local ordinances or other reasons for any Office, and you must provide written documentation reflecting the reasons for varying the signage.
Source: Item 23 — RECEIPTS (FDD pages 75–276)
What This Means (2025 FDD)
According to Corcoran's 2025 Franchise Disclosure Document, franchisees must install one or more exterior signs displaying the Trade Name. Corcoran requires written approval in advance regarding the artwork, lettering, color scheme, size, and overall appearance of the sign.
This requirement ensures that all Corcoran franchise locations maintain a consistent brand image and adhere to the company's standards. Franchisees need to submit their sign designs for approval before installation, allowing Corcoran to control how its brand is represented to the public. This process helps maintain uniformity and quality across all franchise locations.
If local ordinances or other reasons necessitate any exceptions to the standard sign requirements, franchisees must obtain prior written approval from Corcoran. They must also provide written documentation explaining the reasons for the variance. This ensures that even when deviations are necessary, they are still reviewed and approved by Corcoran to protect the brand's integrity.
In practice, this means a prospective Corcoran franchisee should carefully review the Brand Standards in the P&P Manual, prepare detailed sign designs that comply with these standards, and submit them to Corcoran for written approval well in advance of opening their office. This proactive approach will help avoid delays and ensure compliance with Corcoran's requirements.