Can Cool Binz require a franchisee to use and pay for a call center?
Cool_Binz Franchise · 2025 FDDAnswer from 2025 FDD Document
We may, with 30 days' notice to you, require that you use and pay for a call center that we authorize to answer incoming sales calls.
Source: Item 23 — RECEIPTS (FDD pages 63–238)
What This Means (2025 FDD)
According to Cool Binz's 2025 Franchise Disclosure Document, Cool Binz may require franchisees to use and pay for a call center. Cool Binz has the right to mandate the use of an authorized call center for handling incoming sales calls, provided they give 30 days' notice. This means a franchisee could face an additional, potentially unforeseen, business expense if Cool Binz decides to implement this requirement.
Cool Binz also specifies certain technology requirements. Franchisees must subscribe to and maintain a high-speed internet connection, an email network account, and a customized website managed by Cool Binz's provider. They must also use the phone model, type, and provider that Cool Binz designates. As technology evolves, Cool Binz reserves the right to require franchisees to use other technological items and to designate specific companies, models, or types for these services. This ensures that franchisees stay current with technology standards set by Cool Binz.
Furthermore, Cool Binz provides a service where selected phone calls to their toll-free number may be forwarded to the franchisee. The cost of this toll-free number and call forwarding is included in the Technology Fee. However, Cool Binz does not guarantee that every call requesting service in the franchisee's territory will be routed to them and reserves the right to modify or terminate this service at any time. This could impact a franchisee's ability to capture all potential leads within their territory.