What trademarks will a Clear Pest Pros franchisee use to identify their business?
Clear_Pest_Pros Franchise · 2025 FDDAnswer from 2025 FDD Document
You will operate your Clear Pest Pros Business under the trademarks for use in connection with Clear Pest Pros Businesses, including, but not limited to the word mark "Clear Pest Pros" and the "Clear Pest Pros" design set forth in Item 13 ("Marks").
We offer franchises for new businesses as well as conversion franchises for existing pest control businesses that want to convert to the Clear Pest Pros System.
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS AND AFFILIATES (FDD pages 11–17)
What This Means (2025 FDD)
According to the 2025 Clear Pest Pros Franchise Disclosure Document, franchisees will operate their business under specific trademarks. These trademarks include the word mark "Clear Pest Pros" and the "Clear Pest Pros" design, as detailed in Item 13 of the FDD. Franchisees are expected to prominently display these marks on various business materials to identify themselves as part of the Clear Pest Pros franchise system. These materials include marketing materials, company vehicles, employee uniforms, stationery, business cards, invoices, and other business supplies.
The use of these trademarks is essential for maintaining brand consistency and recognition across all Clear Pest Pros franchise locations. By adhering to the standards set for trademark usage, franchisees contribute to the overall brand image and customer perception of the Clear Pest Pros system. This consistent branding helps customers easily identify and trust the services provided by Clear Pest Pros franchisees.
The Franchise Disclosure Document emphasizes the importance of using the Clear Pest Pros marks to identify the franchisee's affiliation with the Clear Pest Pros system. This requirement ensures that customers recognize the business as an authorized Clear Pest Pros provider, which can enhance trust and credibility. The FDD also mentions that the Clear Pest Pros system includes distinctive trade dress, proprietary designs and techniques, operations methods, inventory, procedures for management, training, advertising, and promotional programs, all of which may be changed, improved or further developed by Clear Pest Pros at any time.