Is a Clear Pest Pros franchisee required to purchase advertising materials from Clear Pest Pros?

According to Clear Pest Pros's 2025 Franchise Disclosure Document, franchisees are not obligated to purchase advertising materials directly from Clear Pest Pros. However, Clear Pest Pros may offer and sell these materials at any time. While franchisees are not required to buy materials from Clear Pest Pros, they may be required to purchase them from approved or designated suppliers or participate in local marketing programs, such as call centers or direct mail solicitations, at their own expense.

Clear Pest Pros requires franchisees to actively advertise and promote the business within their territory and may mandate a minimum monthly expenditure on local marketing, advertising, and promotional programs. Clear Pest Pros generally recommends spending over 3% on local marketing and advertising. All advertising and marketing materials must be approved by Clear Pest Pros, and the franchisor retains the right to require franchisees to discontinue using any advertising or marketing materials, even if previously approved, to ensure compliance with current standards and specifications.

Clear Pest Pros has established a Brand Marketing Fund, where franchisees must contribute 2% of their gross sales monthly. These funds are used at Clear Pest Pros's discretion to develop and distribute advertising and public relations programs to promote the services offered by franchisees. Clear Pest Pros has the sole right to determine contributions and expenditures from the Brand Marketing Fund, ensuring that the fees are used in the general best interests of the system on a national or regional basis, though there is no obligation to spend any amount specifically in a franchisee's territory.