Before filing for an assumed or trade name, what must a Clear Pest Pros franchisee do?
Clear_Pest_Pros Franchise · 2025 FDDAnswer from 2025 FDD Document
You promise to submit to us, for our approval, the assumed or trade name (the "DBA") you intend to use in the operation of the Clear Pest Pros Business before filing for it as required by local laws.
We may approve or disapprove such DBA at our discretion.
All filings or affidavits, following your receipt from us of an approved DBA, must state that the filing or affidavit is made as "a franchisee of Clear Pest Pros." The approved DBA is the only DBA that you may use.
You may not use a different name under any circumstances, including as a domain name, URL address, marketing, or for any other function.
Source: Item 22 — CONTRACTS (FDD pages 67–68)
What This Means (2025 FDD)
According to Clear Pest Pros's 2025 Franchise Disclosure Document, before a franchisee can file for an assumed or trade name (DBA) for their Clear Pest Pros business, they must first submit the proposed name to Clear Pest Pros for approval. This step is mandatory before proceeding with any filings required by local laws. Clear Pest Pros retains the discretion to either approve or disapprove the submitted DBA.
After receiving approval from Clear Pest Pros, any subsequent filings or affidavits must explicitly state that the filing is made as "a franchisee of Clear Pest Pros." The approved DBA is the only name the franchisee is allowed to use for their business. This restriction extends to all aspects of the business, including domain names, URL addresses, marketing materials, and any other function related to the Clear Pest Pros franchise.
Clear Pest Pros maintains strict control over the use of its marks and branding to ensure consistency and protect its brand identity. Franchisees must adhere to these guidelines and obtain prior approval for any use of the marks, including advertising materials, identification, and the DBA. This process includes submitting the proposed use to Clear Pest Pros for review at least ten business days before its intended use. If Clear Pest Pros does not respond within this period, the use is automatically considered disapproved. Clear Pest Pros also reserves the right to require franchisees to discontinue the use of any mark, advertising, identification, or DBA at any time, even if it was previously approved.