Where must all sales for a Clean Your Dirty Face franchise take place?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
e not required to pay you if we exercise any of the rights specified above.
There are no limitations on your ability to solicit customers in any location. However, except in connection with an approved Franchise System Website, you may not engage in any promotional or similar activities, whether directly or indirectly, via the Internet, electronic mail,
or any other similar systems. You may not sell any product or service offered at CYDF Facial Bars through any alternative channel of distribution, including the Internet, catalog sales, telemarketing or other direct marketing channels.
Source: Item 12 — TERRITORY (FDD pages 39–40)
What This Means (2025 FDD)
According to the 2025 Clean Your Dirty Face Franchise Disclosure Document, franchisees are required to conduct all sales transactions at their approved physical location. Specifically, franchisees cannot sell products or services through alternative channels such as the internet, catalogs, telemarketing, or other direct marketing methods. The only exception to this rule is sales made through an approved Franchise System Website.
This restriction ensures that the Clean Your Dirty Face brand maintains a consistent customer experience within the physical spa location. It allows the franchisor to control the quality of service and presentation of products, which is crucial for upholding brand standards. By limiting sales to the physical location, Clean Your Dirty Face can also better manage inventory and ensure that franchisees are focused on providing in-person services.
For a prospective franchisee, this means that their revenue will primarily depend on foot traffic and local marketing efforts to drive customers to their brick-and-mortar location. Franchisees need to be prepared to invest in a suitable physical space and create an inviting atmosphere to attract and retain customers. The inability to leverage online sales channels may limit the potential customer base, but it also reinforces the importance of providing exceptional in-person experiences that differentiate Clean Your Dirty Face from competitors.
While the FDD specifies that franchisees cannot sell products or services through alternative channels of distribution, it does not define what constitutes an "approved Franchise System Website." A prospective franchisee should clarify with Clean Your Dirty Face what the requirements are for online sales and whether there are any opportunities to participate in online sales initiatives.