What is the 'Premises' in relation to a Clean Your Dirty Face franchise?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
When you sign the franchise agreement for a CYDF Facial Bar (the "Franchise Agreement"), you will receive the right to use the Marks and the CYDF System to operate a CYDF Facial Bar. You must operate your CYDF Facial Bar at a site selected by you and approved by us (the "Premises"). When you sign the Franchise Agreement for your first CYDF Facial Bar, you may also commit to developing up to 2 additional CYDF Facial Bars by entering into a Multi-Unit Development Rider ("MUDR") with us. Our current form of Franchise Agreement is attached to this Disclosure Document as Exhibit B and our current form MUDR is attached to this Disclosure Document as Exhibit C. The terms of the Franchise Agreements that you may execute with us under the MUDR may differ from the terms of the Franchise Agreement attached to this Disclosure Document.
Source: Item 1 — THE FRANCHISOR AND ANY PARENTS, PREDECESSORS AND AFFILIATES (FDD pages 8–9)
What This Means (2025 FDD)
According to Clean Your Dirty Face's 2025 Franchise Disclosure Document, the "Premises" refers to the physical location where a franchisee will operate their Clean Your Dirty Face Facial Bar. The FDD specifies that the franchisee is responsible for selecting a site that must then be approved by Clean Your Dirty Face. This indicates that while franchisees have some autonomy in choosing their location, Clean Your Dirty Face retains control over the final decision to ensure it meets their standards.
This site approval process is a common practice in franchising, designed to protect brand consistency and ensure locations are suitable for the business model. Clean Your Dirty Face likely considers factors such as visibility, accessibility, local demographics, and proximity to other businesses when evaluating potential sites. Franchisees should carefully research and propose locations that align with Clean Your Dirty Face's criteria to increase the likelihood of approval.
The franchisee must operate their Clean Your Dirty Face Facial Bar at the approved Premises. This underscores the importance of selecting a suitable location from the outset, as changing locations after the Franchise Agreement is signed may be difficult or require additional approvals. The Franchise Agreement outlines the rights and obligations of both the franchisor and franchisee regarding the operation of the Clean Your Dirty Face Facial Bar at the Premises.