What was the net change in the number of franchised Clean Your Dirty Face outlets during 2022?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2022 | 6 | 14 | +8 |
| 2023 | 14 | 22 | +8 | |
| 2024 | 22 | 26 | +4 | |
| Company-Owned | 2022 | 3 | 1 | -2 |
| or Managed* | ||||
| 2023 | 1 | 1 | 0 | |
| 2024 | 1 | 1 | 0 | |
| Total | 2022 | 9 | 15 | +6 |
| 2023 | 15 | 23 | +8 | |
| 2024 | 23 | 27 | +4 | |
| *Note: Company-Owned or Managed Outlets refer to outlets owned by Krishna Chicago. | ||||
Source: Item 20 — OUTLETS AND FRANCHISE INFORMATION (FDD pages 50–54)
What This Means (2025 FDD)
According to Clean Your Dirty Face's 2025 Franchise Disclosure Document, the net change in the number of franchised outlets during 2022 was an increase of 8 locations. At the start of 2022, there were 6 franchised outlets, and by the end of the year, this number had grown to 14. This indicates a significant expansion of the Clean Your Dirty Face franchise system through new franchised locations during that year.
For a prospective franchisee, this growth trend could be seen as a positive indicator of the brand's momentum and potential for success. However, it's important to consider that past performance doesn't guarantee future results. A potential franchisee should investigate the reasons behind this growth, such as successful marketing campaigns, strong franchisee support, or favorable market conditions. Understanding the drivers of growth can help a franchisee assess whether similar conditions are likely to persist in the future.
It is also worth noting that while the total number of franchised locations increased, individual state-level data reveals more nuanced changes. For example, while some states saw new openings, others experienced closures, non-renewals, or re acquisitions by the franchisor. A prospective franchisee should carefully examine the performance of Clean Your Dirty Face locations in their target market and understand the factors that contribute to both growth and attrition within the system. This detailed analysis will provide a more comprehensive understanding of the franchise's health and potential for success in their specific area.