Are Clean Your Dirty Face franchisees required to collect customer data?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
NCHISOR OR ITS AFFILIATE).
- b. THE TERM "CONFIDENTIAL INFORMATION" AS USED IN THIS AGREEMENT MEANS CERTAIN CONFIDENTIAL AND PROPRIETARY INFORMATION RELATING TO THE DEVELOPMENT AND OPERATION
OF CYDF FACIAL BARS, WHICH INCLUDES, BUT IS NOT LIMITED TO: (1) TRAINING AND OPERATIONS MATERIALS, INCLUDING THE OPERATIONS MANUAL; (2) THE SYSTEM STANDARDS AND OTHER METHODS, FORMATS, SPECIFICATIONS, STANDARDS, SYSTEMS, PROCEDURES, SALES AND MARKETING TECHNIQUES, KNOWLEDGE, AND EXPERIENCE USED IN DEVELOPING AND OPERATING CYDF FACIAL BARS; (3) MARKET RESEARCH, PROMOTIONAL, MARKETING AND ADVERTISING STRATEGIES AND PROGRAMS FOR CYDF FACIAL BARS; (4) STRATEGIC PLANS, INCLUDING EXPANSION STRATEGIES DEMOGRAPHICS; TARGETED (5) KNOWLEDGE SPECIFICATIONS FOR AND SUPPLIERS OF, AND METHODS OF ORDERING, OPERATING ASSETS AND OTHER PRODUCTS AND SUPPLIES: (6) ANY COMPUTER SOFTWARE OR SIMILAR TECHNOLOGY WHICH IS PROPRIETARY TO FRANCHISOR OR THE FRANCHISE SYSTEM, INCLUDING DIGITAL PASSWORDS AND IDENTIFICATIONS AND ANY SOURCE CODE OF, AND DATA, REPORTS, AND OTHER PRINTED MATERIALS GENERATED BY, THE SOFTWARE OR SIMILAR TECHNOLOGY; (7) KNOWLEDGE OF THE OPERATING RESULTS AND FINANCIAL PERFORMANCE OF ANY CYDF FACIAL BARS; (8) INFORMATION GENERATED BY, OR USED OR DEVELOPED IN, ANY CYDF FACIAL BARS OPERATION, INCLUDING INFORMATION RELATING TO CUSTOMERS SUCH AS CUSTOMER NAMES, ADDRESSES. TELEPHONE NUMBERS. E-MAIL ADDRESSES. CREDIT INFORMATION, BUYING HABITS, PREFERENCES, DEMOGRAPHIC INFORMATION AND RELATED INFORMATION (INCLUDING PERSONAL INFORMATION), AND ANY OTHER INFORMATION CONTAINED FROM TIME TO TIME IN THE COMPUTER SYSTEM OF ANY CYDF FACIAL BARS; (9) ANY OTHER INFORMATION DESIGNATED AS CONFIDENTIAL OR PROPRIETARY BY FRANCHISOR.
3. PROTECTION OF CONFIDENTIAL INFORMATION.
Covenantor agrees to use the Confidential Information only to the extent reasonably necessary to perform his or her duties on behalf of Franchisee taking into consideration the confidential nature of the Confidential Information. Covenantor may disclose the Confidential Information only as an agent for Franchisee.
Source: Item 22 — CONTRACTS (FDD page 54)
What This Means (2025 FDD)
According to Clean Your Dirty Face's 2025 Franchise Disclosure Document, franchisees are required to collect customer data. The franchise agreement outlines that franchisees must buy, license, use, and maintain a computer system according to Clean Your Dirty Face's standards. This computer system may provide Clean Your Dirty Face and its affiliates with access to all information generated, including customer-related data.
Clean Your Dirty Face also reserves the right to sell products sold by CYDF Facial Bars on the Internet through Franchise System Websites. Franchisees cannot sell any CYDF Facial Bar products or services to customers on a website through the Internet or through any alternative channels of distribution (such as catalog sales, telemarketing, and retail stores).
Clean Your Dirty Face also reserves the right to require franchisees to obtain from them and use an email address associated with their registered domain name. If Clean Your Dirty Face requires franchisees to obtain and use such an email address, they must do so according to Clean Your Dirty Face's then-current terms and conditions and System Standards. Clean Your Dirty Face will have unrestricted access to and sole ownership of all such email accounts, and all documents, data, materials, and messages shared from or by such accounts and may deactivate any such account or limit franchisee's or their users' access to it at any time and reserves the right to charge a fee for each email address with which they provide the franchisee.