Is a Clean Your Dirty Face franchisee required to sign documents to protect the trademarks?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
You must notify us immediately of any apparent infringement or challenge to your use of any Mark, or of any person's claim of any rights in any Mark, and you may not communicate with any person other than us and our and our affiliates 'attorneys, regarding any infringement, challenge or claim. We and/or Trademark Owner may take the action we deem appropriate and control exclusively any litigation, USPTO proceeding or other administrative proceeding from the infringement, challenge or claim or otherwise concerning any Mark. You must sign the documents and take the actions that, in the opinion of our attorneys, are necessary or advisable to protect and maintain our interests in the Marks. We will reimburse you for your reasonable costs of taking any action that we have asked you to take.
Source: Item 13 — TRADEMARKS (FDD pages 40–42)
What This Means (2025 FDD)
According to Clean Your Dirty Face's 2025 Franchise Disclosure Document, franchisees are required to sign documents and take actions deemed necessary by the franchisor's attorneys to protect and maintain their interests in the Clean Your Dirty Face trademarks. Franchisees must also notify Clean Your Dirty Face immediately of any apparent infringement or challenge to the use of any mark or any claim of rights to a mark. Franchisees are prohibited from communicating with anyone other than Clean Your Dirty Face and its attorneys regarding any infringement, challenge, or claim.
Clean Your Dirty Face retains exclusive control over any litigation, USPTO proceeding, or other administrative proceeding concerning any mark. While franchisees are required to take actions to protect the marks, Clean Your Dirty Face will reimburse franchisees for reasonable costs incurred when taking actions requested by Clean Your Dirty Face.
Franchisees must comply with Clean Your Dirty Face's directions if it becomes advisable to modify or discontinue using any mark, and franchisees are not entitled to reimbursement for costs or lost revenue associated with promoting a modified or substitute trademark. Franchisees are prohibited from contesting the validity of Clean Your Dirty Face's ownership of the marks, and all goodwill established by the franchisee's use of the marks accrues to Clean Your Dirty Face. This is a fairly standard clause in franchise agreements, as the franchisor needs to protect its brand and ensure consistent standards across all locations.
These trademark protection measures are important for maintaining the integrity and value of the Clean Your Dirty Face brand. By requiring franchisees to participate in protecting the trademarks, Clean Your Dirty Face aims to prevent infringement and ensure consistent brand representation. Franchisees should be aware of these obligations and be prepared to cooperate with Clean Your Dirty Face in any trademark-related matters.