What is a Clean Your Dirty Face franchisee obligated to do to promote their Business?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
- among other things, your business abilities and efforts are vital to your Business (as defined in Section 1.C);
- attracting customers for your Business will require you to make consistent marketing efforts in your community in accordance with our System Standards (as defined in Section 4.C), which may include media advertising, direct mail advertising and networking, online and social media marketing, and display and use of promotional materials:
- retaining customers for your Business will require you to have high (4) standards of quality and service.
9.C. ADVERTISING BY YOU.
You agree that your advertising, promotion, and marketing will be completely clear, factual, and not misleading and conform to the highest standards of ethical advertising, the System Standards, and any marketing and the advertising and marketing policies that we prescribe from time to time. You are not permitted to create your own marketing materials, and you must at your cost purchase and maintain an adequate supply of marketing brochures, pamphlets and other promotional materials as required by us from time to time to promote your Business.
9.F. FRANCHISE SYSTEM WEBSITE.
We may establish, acquire, or host any website(s) to advertise, market, and promote CYDF Facial Bars, the products and services that they offer and sell, and/or a CYDF Facial Bars franchise
opportunity (each a "Franchise System Website"). We may (but are not required to) provide you with a webpage on a Franchise System Website that references your Business for informational purposes only. If we provide you with a webpage on a Franchise System Website, you must: (i) provide us the information and materials we request to develop, update, and modify your webpage; (ii) notify us whenever any information on your webpage is not accurate; and (iii) if we give you the right to modify your webpage, notify us whenever you change the content of your webpage. We will own all intellectual property and other rights in all Franchise System Websites, including your webpage and all information it contains (including the domain name, any associated URL or email address, any website analytical data, and any personal or business data that visitors supply).
We may use Marketing Fund assets to develop, maintain and update any Franchise System Website. We periodically may update and modify any Franchise System Website (including your webpage). You acknowledge that we have final approval rights over all information on any Franchise System Website (including your webpage). We may implement and periodically modify System Standards relating to any Franchise System Website.
Even if we provide you a webpage on a Franchise System Website, we will only maintain this webpage while you are in full compliance with this Agreement and all System Standards we implement (including those relating to Franchise System Websites). If you are in default of any obligation under this Agreement or our System Standards, then we may temporarily remove your webpage from any or all Franchise System Website(s) until you fully cure the default. We will permanently remove your webpage from all Franchise System Websites upon this Agreement's expiration or termination.
Source: Item 22 — CONTRACTS (FDD page 54)
What This Means (2025 FDD)
According to Clean Your Dirty Face's 2025 Franchise Disclosure Document, franchisees must make consistent marketing efforts in their community, adhering to Clean Your Dirty Face's System Standards. These efforts may include media advertising, direct mail advertising and networking, online and social media marketing, and the display and use of promotional materials. Franchisees must also maintain high standards of quality and service to retain customers.
Clean Your Dirty Face requires that all advertising, promotion, and marketing be clear, factual, and not misleading, conforming to the highest standards of ethical advertising, the System Standards, and any marketing and advertising policies prescribed by Clean Your Dirty Face. Franchisees are not allowed to create their own marketing materials and must purchase and maintain an adequate supply of marketing brochures, pamphlets, and other promotional materials as required by Clean Your Dirty Face to promote their Business.
Clean Your Dirty Face may establish, acquire, or host Franchise System Websites to advertise and promote Clean Your Dirty Face Facial Bars, the products and services they offer, and the franchise opportunity. Clean Your Dirty Face may provide franchisees with a webpage on a Franchise System Website for informational purposes. If provided with a webpage, franchisees must supply the information and materials Clean Your Dirty Face requests to develop, update, and modify the webpage, notify Clean Your Dirty Face whenever any information on the webpage is inaccurate, and, if given the right to modify the webpage, notify Clean Your Dirty Face whenever the content is changed. Clean Your Dirty Face retains ownership of all intellectual property and other rights in all Franchise System Websites, including the franchisee's webpage and all information it contains.
Clean Your Dirty Face may use Marketing Fund assets to develop, maintain, and update any Franchise System Website and may periodically update and modify any Franchise System Website, including the franchisee's webpage. Clean Your Dirty Face has final approval rights over all information on any Franchise System Website, including the franchisee's webpage, and may implement and periodically modify System Standards relating to any Franchise System Website. Clean Your Dirty Face will only maintain a franchisee's webpage while the franchisee is in full compliance with the Franchise Agreement and all System Standards. If a franchisee is in default of any obligation under the Franchise Agreement or System Standards, Clean Your Dirty Face may temporarily remove the franchisee's webpage from any or all Franchise System Websites until the default is fully cured and will permanently remove the webpage upon the Franchise Agreement's expiration or termination.