Is a Clean Your Dirty Face franchisee allowed to use advertising materials that Clean Your Dirty Face has disapproved?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
At least 14 days before you intend to use them, you must send us samples of all advertising, promotional and marketing materials that we have previously not approved. If we do not approve of the materials within 7 days of our receipt of such materials, then they will be deemed disapproved. You may not use any advertising, promotional, or marketing materials that we have not approved or have disapproved.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 24–39)
What This Means (2025 FDD)
According to Clean Your Dirty Face's 2025 Franchise Disclosure Document, franchisees are explicitly prohibited from using advertising, promotional, or marketing materials that Clean Your Dirty Face has either not approved or has specifically disapproved. To ensure compliance, franchisees must submit samples of all advertising, promotional, and marketing materials that have not been previously approved to Clean Your Dirty Face at least 14 days before their intended use.
Clean Your Dirty Face then has a 7-day window from the receipt of these materials to review and provide feedback. If Clean Your Dirty Face does not approve the materials within this 7-day period, the materials are considered disapproved. This process underscores the franchisor's control over brand messaging and ensures that all advertising aligns with the company's standards and policies.
This requirement is typical in franchising, as it allows the franchisor to maintain brand consistency and protect the brand's image. Franchisees must adhere to this policy to avoid violating the franchise agreement and potentially facing penalties. It is crucial for prospective franchisees to understand and respect this approval process to ensure a successful and compliant operation of their Clean Your Dirty Face Facial Bar.