When was Clean Your Dirty Face founded, according to the FDD?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
We were organized in North Carolina on May 4, 2015 as a limited liability company. Our principal business address is 2485 Penny Road, Suite 140, High Point, North Carolina 27265. Our principal telephone number is (312) 288-9614. Our agents for service of process are disclosed in Exhibit A. We do business under our corporate name and as "Clean Your Dirty Face" ("CYDF"). We began offering franchises for CYDF Facial Bars (as defined below) in January 2020. We have never owned or operated any CYDF Facial Bars. From November 2015 until April 2020, we offered franchises for Mud Facial Bar, a distinctive spa concept offering facials, related beauty services, and related retail products under the name "Mud"; during such time, we sold 7 Mud Facial Bar franchises. From November 2015 until February 2022, we also offered franchises for Air Fitness Studio, a distinctive fitness studio featuring athletic conditioning on aerial silk hammocks. During such time, we sold 14 franchises for Air Fitness Studios. Except as described above, we have never engaged in any other business or offered franchises in any other line of business.
Source: Item 2 — BUSINESS EXPERIENCE (FDD pages 9–10)
What This Means (2025 FDD)
According to the 2025 Clean Your Dirty Face Franchise Disclosure Document, Mud Franchising, LLC was organized in North Carolina on May 4, 2015, as a limited liability company. The company operates under its corporate name, Mud Franchising, LLC, and as "Clean Your Dirty Face" (CYDF). This indicates the legal entity behind the Clean Your Dirty Face franchise system was established in 2015.
Clean Your Dirty Face began offering franchises for CYDF Facial Bars in January 2020. Before focusing on the Clean Your Dirty Face concept, the company offered franchises for Mud Facial Bar from November 2015 to April 2020, and Air Fitness Studio from November 2015 to February 2022. This shows a shift in the company's franchising focus over time, starting with other concepts before fully committing to Clean Your Dirty Face.
For a prospective franchisee, this information provides insight into the history and evolution of the Clean Your Dirty Face franchise system. It is important to note that while the legal entity was formed in 2015, the Clean Your Dirty Face franchise opportunity was not available until 2020. The franchisee should investigate the reasons behind the change in franchise offerings and the performance of the previous franchise concepts to better understand the franchisor's experience and potential risks.