What alternative channels of distribution are Clean Your Dirty Face franchisees prohibited from using?
Clean_Your_Dirty_Face Franchise · 2025 FDDAnswer from 2025 FDD Document
We reserve the sole right to sell the products sold by CYDF Facial Bars on the Internet through Franchise System Websites. You agree that you will not sell any CYDF Facial Bar products or services to customers on a website through the Internet or through any alternative channels of distribution (such as catalog sales, telemarketing, and retail stores).
Source: Item 22 — CONTRACTS (FDD page 54)
What This Means (2025 FDD)
According to Clean Your Dirty Face's 2025 Franchise Disclosure Document, franchisees are restricted from selling Clean Your Dirty Face products or services through certain alternative channels of distribution. Specifically, franchisees cannot sell products or services on a website through the Internet or through alternative channels such as catalog sales, telemarketing, and retail stores. This restriction is in place because Clean Your Dirty Face retains the sole right to sell products via the Internet through its Franchise System Websites.
This policy ensures that Clean Your Dirty Face maintains control over its brand's online presence and distribution methods. By centralizing online sales, Clean Your Dirty Face can standardize the customer experience and manage brand consistency. This approach also allows Clean Your Dirty Face to capture revenue from online sales directly, rather than sharing it with individual franchisees.
For a prospective franchisee, this means they must rely on the physical location of their Clean Your Dirty Face Facial Bar to generate revenue, unless otherwise approved in writing by the franchisor. Franchisees need to be aware that they cannot independently expand their market reach through online sales or other distribution methods without explicit permission. This limitation could impact a franchisee's potential revenue and growth opportunities, especially in markets where online shopping is prevalent. Therefore, understanding the franchisor's strategy for online sales and marketing is crucial for any potential Clean Your Dirty Face franchisee.