Can City Wide advertise the system on the Internet and create websites using the marks?

According to City Wide's 2025 Franchise Disclosure Document, City Wide retains the right to advertise the City Wide system on the internet and to create, operate, maintain, modify, or discontinue websites using City Wide's marks. This means that while franchisees are responsible for local marketing efforts within their designated territory, City Wide controls the overall online presence and branding of the franchise system.

This is a fairly common practice in franchising, as it allows the franchisor to maintain brand consistency and control the messaging that is being disseminated to the public. Individual franchisees generally do not have the right to create their own independent websites using the franchise's trademarks.

For a prospective City Wide franchisee, this means they will not have direct control over the national online advertising or website content. However, it also relieves them of the burden of developing and maintaining a website and online marketing strategy at a national level. Franchisees should inquire about how they can leverage the corporate website and online presence for their local marketing efforts and lead generation.