How must social media accounts maintained by a City Publications franchisee identify themselves?
City_Publications Franchise · 2025 FDDAnswer from 2025 FDD Document
randing and other arrangements, as well as social media and any digital marketing platform, Franchisor retains the sole right to approve any linking or other use of the CITY PUBLICATIONS website. Franchisee may not establish a presence
on, or market using, the Internet, including social media, in connection with the Franchised Business unless Franchisee has obtained Franchisor's express prior written consent and subject to Franchisor's specifications in connection with the same. With regard to any social media accounts maintained by Franchisee or its principal owners, such accounts shall identify Franchisee and its principal owner(s) as franchisees of Franchisor herein, Upon the termination or expiration of this Franchise Agreement, all social media activities of Franchisee relating
Source: Item 23 — RECEIPT (FDD pages 39–129)
What This Means (2025 FDD)
According to City Publications' 2025 Franchise Disclosure Document, if a franchisee or its principal owners maintain social media accounts related to the franchised business, they must identify themselves as franchisees of City Publications. This requirement ensures transparency and proper representation of the brand on social media platforms.
Upon termination or expiration of the franchise agreement, all social media activities related to City Publications must cease immediately. Failure to do so can result in a fine of $1,000 per month until the issue is resolved. This provision underscores the importance of adhering to the franchise agreement and protecting the brand's image and reputation even after the franchise relationship ends.
City Publications retains significant control over internet marketing and the use of its trademarks online. Franchisees need express written consent from City Publications to market on the internet, including social media, and must adhere to the franchisor's specifications. This control extends to domain names, email communications, and website content, ensuring a consistent and brand-compliant online presence across all franchise locations.