What are the requirements a City Publications franchisee must meet to participate in the VeriCast program?
City_Publications Franchise · 2025 FDDAnswer from 2025 FDD Document
st at any time. In order to participate in the VeriCast program, you must publish your deck mailers first, and continue to produce quarterly 50,000 deck mailers. This program is not available in all areas. - 4 The Data Audience Report provides you with information about the population within your territory, to help you solicit advertisers.
**ITEM 7.
Source: Item 6 — OTHER FEES (FDD pages 10–13)
What This Means (2025 FDD)
According to City Publications's 2025 Franchise Disclosure Document, to participate in the VeriCast program, a franchisee must first publish their deck mailers and continue to produce quarterly 50,000 deck mailers. Additionally, franchisees who choose to participate in the VeriCast program are required to pay a management fee of $65 per month, due in advance on the first of each month.
The VeriCast program is an optional program with VerCast, an unrelated third party, which City Publications franchisees in good standing can choose to participate in. Instead of mailing a full deck of advertising cards, this program involves mailing only one card. Revenues generated by the VeriCast program are subject to reduced royalties, specifically 3% of the revenue from that mailing, compared to the standard royalty fee of 6% for standard card deck mailings.
It is important to note that the VeriCast program is not available in all geographic areas and can be terminated by VeriCast at any time. This means that a franchisee's ability to participate in and benefit from the program is subject to both geographic limitations and the discretion of VeriCast. Prospective franchisees should inquire about the availability of the VeriCast program in their specific territory and the potential for its termination.