For City Publications, what is the Mailing List Rental Fee used for?
City_Publications Franchise · 2025 FDDAnswer from 2025 FDD Document
Franchisee must utilize Franchisor's Mailing List for the distribution of Card Decks. For each use of Franchisor's Mailing List, Franchisee shall pay to Franchisor a stated fee as designated in the Manual. Payment shall be made at the time and in the manner as stated in the Manual. Franchisee must comply with Franchisor's terms, restrictions, and policies regarding the usage of the Mailing List as stated in the Manual. Franchisee-requested enhancements will be charged separately and in addition to the Mailing List Rental Fee.
Source: Item 23 — RECEIPT (FDD pages 39–129)
What This Means (2025 FDD)
According to City Publications' 2025 Franchise Disclosure Document, franchisees are required to use the franchisor's mailing list for distributing card decks. For each use of the mailing list, the franchisee must pay City Publications a fee, with the specific amount and payment terms outlined in the manual. This fee is referred to as the Mailing List Rental Fee.
The FDD specifies that franchisees must adhere to City Publications' terms, restrictions, and policies regarding the use of the mailing list, as detailed in the manual. Any enhancements to the mailing list requested by the franchisee will incur separate charges in addition to the standard Mailing List Rental Fee.
In essence, the Mailing List Rental Fee is a per-use charge for accessing and utilizing City Publications' proprietary mailing list for distributing advertising card decks. This mandatory fee structure ensures that City Publications is compensated for providing access to its mailing list and allows them to maintain control over how the list is used within the franchise system. Prospective franchisees should carefully review the manual to understand the exact fee amount, payment schedule, and usage restrictions associated with the mailing list.